It appears that phrase has now raised $41,000 that will go towards six slave rescue operations in developing countries.
Cousins has been selling t-shirts with the phrase on it. At first he was hoping to sell 500, but have sold over 4400 at $22.99 a pop. In the process he has raised $41,000 to go to the International Justice Mission, which “protects the poor from violence in the developing world.”
Recently Cousins announced how much had been raised and what it was going towards on Sqor.com:
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